In 'Believe Me', Sam (Alex Russell) stands on stage as thousands of fans go wild. Smart and handsome, he moves them with his message, and when he calls for donations to his charity, the money pours in. Only thing is, Sam doesn’t believe a word he’s saying. Just months earlier, Sam was a college senior on the path to law school. But when a surprise tuition bill leaves him thousands of dollars in the hole, he’s forced to think outside the box. Convincing his three roommates they can make a killing exploiting the gullible church crowd, the guys start a sham charity and begin campaigning across the country, raising funds for a cause as fake as their message.