Rent Czech Dream (2004)

3.6 of 5 from 62 ratings
1h 27min
Rent Czech Dream (aka Cesky Sen) Online DVD & Blu-ray Rental
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Synopsis:
The film follows a fictitious, and fraudulent, ad campaign around the opening of a new store called Czech Dream - the Hypermarket for a Better Life. Ad agency BBDO get involved, Hugo Boss donate suits, Tesco products are re-branded and the city of Prague is covered with the Czech Dream logo through JC Decaux billboards, ads and pamphlets. There's even a catchy jingle broadcast nationally on radio and television. No one could have predicted what happened on May 31, 2003, when some 4000 people turned up in hopes of being the first through the door and getting the best deals in town on everything from toilet paper to white goods. What they really found was an open field with a huge shop facade.
Actors:
, Jaromír Kalina, , Martin Prikryl, ,
Directors:
,
Writers:
Vít Klusák, Filip Remunda
Aka:
Cesky Sen
Studio:
Soda Pictures
Genres:
Documentary
Countries:
Czech Republic
BBFC:
Release Date:
04/10/2010
Run Time:
87 minutes
Languages:
Czech Dolby Digital 2.0
Subtitles:
English
DVD Regions:
Region 2
Formats:
Pal
Aspect Ratio:
Widescreen 1.77:1
Colour:
Colour
Bonus:
  • UK theatrical trailer
  • Original Czech trailer with additional footage

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