Placing the art of design in its sociological and technological context, the design collection tells the story of the 20th century, through the industrial objects that have made their mark on it. The objects reflect their time, while at the same time anticipating the future.
The DS 19 The DS 19 car met with immediate success when it was launched in October 1955, and was some tens years ahead of the competition. The public went into raptures over its technology and avant-garde design. Roland Barthes saw "humanised art" in it, and a shift in car mythology.
Sofa Bubble Club "A line like that, like that and like that" - in just three pencil strokes, Philippe Starck explains the concept of his Bubble Club Sofa, which finally democratised the settee. Based on a great 20's classic, he created a settee in roto-moulded plastic, which is an original manufacturing process from the Italian film Kartell.
The Bic "Crystal" In 1950, Baron Marcel Bich launched the BIC Cristal pen. This ballpoint pen, remarkable for its quality-writing and simple, practical shape, revolutionized writing practices. More than half a century later, it continues with its timeless design to be part of daily life throughout the world. This film follows the thread of this writing revolution.
The Lights Akari To create Akari lamps, those resolutely modern lamps made out of fragile and lightweight paper, American-Japanese sculptor and designer, Isamu Noguchi, took his inspiration from traditional Japanese lanterns, sculpting light into forms.
The Hoover Aspirator The Hoover One Fifty created by designer Henry Dreyfuss in 1934, was the first model to successfully combine form and function in the history of the vacuum cleaner. The name "Hoover" became so popular, it was soon to replace the word vacuum cleaner among American consumers.
The iMac In 1998, the egg-shaped, transparent, user-friendly and colourful iMac exploded onto the beige and grey computer market like a bolt from the blue. Designer Jonathan Ive demystified the computer which then rapidly started entering people's homes.
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