From the classic to the obscure, the vintage advertisements in this collection include some of the earliest commercials aired on television. When TV sets began filling living rooms in the 1950s, they presented endless new advertising opportunities for companies seeking to market their consumer products. This installment of the History Of Advertising Series shows viewers how television changed the shape of the advertising industry in the pivotal years between 1950 and 1970, a period in which television grew from being a new thing to being a staple in nearly every American household. Students of advertising and media-history may also be interested in seeing the ways that advertising rules have changed in the years since these commercials were produced. One major difference for example is that companies used to be allowed to advertise cigarettes on TV. Largely produced by the Jam Handy Organization--one of the major commercial production houses of the time-the film clips here were used to sell a wide variety of products, including Chevrolet automobiles, Frigidaire refrigerators, Bounty paper towels, Newport cigarettes, Polaroid cameras, Cheerios, and V8 juice.
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